Of course, I’m not a real expert on the subject, but I do have some experience on. Furthermore, I am quite experienced in the field of software development and teaching. These two disciplines are actually quite similar and use a lot of the same principles.
I’ll be using an example of current standard, which might not be very timeless, but it is a way to showcase the process (or at least a process, because there are obviously many ways to do stthis).
There was a question on our forums about what we read and listen to on the Internet regarding MtG. There’s a lot of stuff I read and some stuff I listen to, but it also occurred to me that the person asking the question is not an experienced deckbuilder, so I might want to direct him to something about those basics.
There’s plenty of daily strategy content on the Mothership, Star City Games, Channel Fireball, and other places. However, those are targeted at people, who are generally not that interested in deckbuilding, and who are fairly familiar with the game. Here I’m going for the beginner audience.